Iomega have partnered with Sonic Solutions to introduce a new partnership that enables consumers to buy as well as rent premium entertainment right from the comfort of their living rooms, allowing them to view said entertainment on their own TV sets without having to leave the home. Available in time for the busy holiday season, upcoming U.S. models in Iomega’s award-winning ScreenPlay HD Media Player line will see the incorporation of the Roxio CinemaNow entertainment platform. This platform gives consumers instant access to purchase or rent movies and other premium content as long as they are connected to the Internet, where one can view said content on either standard or high definition TVs. Needless to say, if you’re going to dabble with high definition content, you would do well to make sure you’ve got a speedy Internet line in the first place.
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